Today, most people cannot live their lives without the use of a mobile application. Apps have been one of the biggest and most successful...

Apple introduced in April of 2021 a new privacy policy called ATT (App Tracking Transparency), this new policy moderates the data...

This 2021, the number of mobile phone users reached a staggering figure of 6.378 billion around the world, representing more than 80% of...

iFood, a food delivery app from Brazil, teamed up with Rocket Lab to get the first orders from new users.

One of the mistakes that several Advertisers make is to focus a lot on the user acquisition and not pay the same amount of attention to...

Last year the whole mobile industry was talking about the changes that would come with the new iOS 14, but now iOS 14 is live and users...

You are probably asking yourself "Another post about Black Friday? I've already read a lot about it", but don't worry, this blog won't...

See the most relevant insights brought by The State of eCommerce Apps Brazil report, and find out what to expect for this vertical.

Fintech application Superdigital joined Rocket Lab to generate activations: increase the number of users who carry out in-app...

Enjoei, an e-commerce app from Brazil, joined Rocket Lab to get users to make their first in-app purchase and also to increase engagement...

The mobile industry is growing at a pace never seen before. As new online channels spread fast into the whole world, the access to...

Click Flooding, popularly known as click spamming is one of the most recurrent types of fraud in the mobile industry. This practice has...

Nos conte sobre os aplicativos que trabalha… Hoje sou responsável pelo núcleo de Growth para Apps da VMLY&R, uma das maiores agências...

At the beginning of this month, Apple’s Worldwide Developers Conference (WWDC 2021) took place, in the event they announced different...

That mobile games have been growing a lot lately is nothing new, but the recent State of Mobile Gaming 2021 made by Sensor Tower, shows...

According to the Appsflyer "State of Finance App Marketing", so far this year the digital banking vertical has already grown its installs...

That mobile games have been growing a lot lately is nothing new, but the recent State of Mobile Gaming 2021 made by Sensor Tower, shows...

Que las aplicaciones de juegos móviles esten creciendo mucho últimamente no es novedad, el reciente “State of Mobile Gaming 2021”...

Cuéntanos sobre la aplicación que manejas.. Actualmente llevo casi dos años trabajando en Bumble y Badoo, dos de las mayores aplicaciones...

Cuéntanos sobre la aplicación MACH… MACH es una cuenta digital que permite hacer las transacciones de manera mucho más fácil. Cobrar,...